All from Oneplus, check Features, Specs, and Prices
Former Oppo vice-president Pete Lau and Carl Pei started OnePlus on December 16, 2013. Oppo Electronics is OnePlus’ lone institutional stakeholder, according to Chinese public documents.
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Although OnePlus has confirmed it uses Oppo’s manufacturing line and shares part of the supply chain resources with Oppo, Lau denied that OnePlus was a wholly-owned subsidiary of Oppo and stated that Oppo Electronics, not Oppo Mobile (the phone manufacturer), is a major investor in OnePlus and that they are “in talks with other investors.” The company’s major objective was to create a smartphone that would combine high-end quality with a cheaper price than other phones in its class, with the belief that customers would “Never Settle” for lesser-quality devices made by other businesses.
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According to Lau, “We will never be unique only for the sake of being unique. Everything that is done must improve the user’s day-to-day experience.” He also expressed ambitions to be the “Muji of the IT business,” highlighting the company’s focus on high-quality, user-friendly goods. OnePlus entered signed an exclusive license arrangement with Cyanogen Inc. to base its Android distribution on a variation of the popular custom ROM CyanogenMod and utilize its trademarks outside of China, continuing Lau’s affiliation with the platform from the Oppo N1.